What would you do if your organization experienced a mass tragedy?

How do you protect your business from financial disaster?

By what means would you support your impacted employee(s) to lessen the burden of a crisis?

Do you want to move from being a “reacting” to a “proactive” employer when tragedy strikes?

My name is Alicia Cuello and I have spent over 25-years in Human Resources; I live in Denver, Colorado. Last December I found myself on assignment working next door to the San Bernardino Shooters. I returned home in shock and was later diagnosed with trauma/PTSD. Neither the organization or the benefits carriers knew how to handle an employee suffering from PTSD which led a lack of support/understanding resulting in the need to take medical leave.

Join my blog series in which I share my experience, and give simple tips on how to identify and support an employee in crisis while also protecting the organization before, during and after a crisis.

Impact Solutions Center | Invisible Casualties

From 1982 to 2011, mass shootings occurred every 200 days on average. Since late 2011, mass shootings have occurred at triple that rate — every 64 days on average. (Harvard)

1 in 6 mass killings is a “public massacre.” (USA Today)

Most companies I’ve spoken to do not feel prepared to handle financial crisis when a real crisis happens. While there are a number of “active shooter” training program, no one is discussing how organizations can prepare before, during, or after a mass tragedy – until now!

Alicia Cuello spent over 25-years working in Human Resources. On December 2, 2015 she found herself working next door to the San Bernardino Shootings. Returning to her home in Denver, Colorado she was diagnosed with Acute PTSD (trauma). During this time she experienced depression and isolation, financial constraints, and limited medical resources due to the insurance carrier’s lack of understanding about trauma in the workplace.

As a result of these hardships, Alicia developed a checklist that identified areas for improvement in which employers protect themselves from financial tragedy and better support an employee after a crisis. She now travels the country presenting her Invisible Casualties programs.

Invisible Casualties Customizable Programs:

90 Minute Presentation

Engage Alicia to give the talk that started it all. During her presentation she discusses how organizations can support their employees while also protecting the company after a tragedy.

Attendees receive Alicia’s FREE Quick Reference Guide preparing you for before, during, and after a tragedy.

90 Minute Video Consultation


This consultation will encompass in-depth review of the Invisible Casualties Checklist and a question and answer session. 

Receive your FREE Quick Reference Guide after the call. 

Manager Training Workshop


During this interactive training leadership and management will learn about best practices in response to a trauma situation and apply new skills in a practicum format which encompasses visual, audio, and kinesthetic learning styles.

You and your team learn:

Diminished financial impact from an outside uncontrollable event | Enhance company morale | Reduced confusion and conflict | Lessen employee turnover




  • Costs and legal exposure

Organizations cannot afford to waste money on avoidable oversights.  The presentation will assist attendees with identifying obvious and not so obvious costs associated with trauma/PTSD in the workplace.  Dialog will include the discussion of outside resources available for assistance and attendees will be given specific suggestions on how to take proactive steps to limit future bottom line costs and minimize potential litigation exposure.

  • Trauma/PTSD in the workplace

Trauma sufferers in the workplace are more common than most people think.  Complicating matters is the limited definition a lot of people have regarding trauma/PTSD; most believe it is reserved for returning military.  However, trauma can result from a variety of situations including natural disaster, mass shootings or time served in active duty.  This training program will discuss and expand on the definition of trauma/PTSD and what can trigger an episode. 

  • Signs of possible trauma/PTSD

Trauma/PTSD doesn’t have a set “look” and sometimes can be hard to recognize in the workplace.  Learn about possible signs and recommendations on how to address them in the workplace.

  • Sensitivity Training

Our culture is bombarded daily with tragic events playing on the media.  As a result of this, our culture has become desensitized to the impact of tragedy on an individual.  This can result in well-meaning but damaging exposure to the sufferer.  Comments that ask about, tease, dismiss, and/or minimize the situation may cause further distress for a victim of a traumatic event. Providing the organization leadership team and supervisors with strategies to address comments and behavior in the workplace can minimize the impact and legal exposure of trauma for the sufferer, co-workers, and the organization. 

  • Build trust

By implementing simple changes to your established processes, employers will enhance their working relationships with impacted employees, decrease employee conflict and grow their reputation as an employer of choice.